WELCOME TO THE
Library
Pull something off the shelf. I write most weeks about the parts of an event nobody sees.
New on the shelf
everything on the shelf
How to plan an event from scratch: decide these five first
Starting from nothing is mostly a question of order, and the wrong order is what makes it feel impossible. This post covers five decisions that make every decision after them significantly easier, and what to do with each one.
Timeline for event planning: what the last three weeks do
The last three weeks before an event aren't more of the same work at a faster pace. They're a different job with a different shape, and knowing that changes what you prepare. This post covers what those weeks are actually for.
What actually happens between "the venue is booked" and event day
Impressive names, strong bios, and a room that somehow never quite lifts. It happens more than anyone admits and it isn't about the speakers being wrong. This post covers what determines whether a lineup lands once everyone is in the room.
THE HIDDEN COST OF STRETCHING EVENT TECH ACROSS WEEKS
Twenty minutes here, half an hour there, and it feels like progress. This post covers what it actually costs to keep restarting the same build, and why the work never seems to get closer to finished.
WHY YOUR EVENT TECH SETUP KEEPS GETTING DELAYED
The tech has moved to next week four weeks running, and you're not avoiding it out of laziness. Something specific is blocking it every time. This post names what that usually is and what it takes to get past it.
PLAN YOUR NEXT RETREAT LIKE A PRO: THE MILESTONE-BASED TIMELINE YOU NEED
Counting backward from your event date only helps if you know which milestones actually matter. Most timelines are a long list of tasks with no sense of what depends on what. This one is built around real decision points and what each one unlocks.
WHY HUSTLING THROUGH RETREAT PLANNING BACKFIRES AND WHAT TO DO INSTEAD
Working longer hours on a retreat rarely gets it finished sooner, because most of what's left is waiting on someone else to answer. This post covers what genuinely sets the pace and what it costs you to push against it.
She registers, gets a confirmation, and then hears nothing for six weeks. Whatever excitement she had gets a chance to cool all the way down. This post covers what should be reaching her in that stretch and how to set it up once.