FREE WORKBOOK
The Event Brief
Get your event onto one page before you book a venue or pay a deposit. Four short sections, and you finish with a brief that says what your event is and what it costs.
You will also get my newsletter By Design, about running events well. Unsubscribe whenever you like.
WHAT YOU GET
WHAT TO WORK OUT BEFORE YOU COMMIT
The event and how many
The number you would love to host versus the number you can serve well, and the working range in between.
The money
What you can spend before any registration money comes in, your working range, and the buffer you keep back.
The shape
When it happens, how long it runs, where it is, the type of venue, and where everyone sleeps.
Who’s coming, and what’s still open
Where your guests come from, an honest read on whether it will fill, and the questions you keep circling.
WHO THIS IS FOR
For anyone planning their first live event on their own, six to twelve months out, or still deciding when it should be.
GET IT ONTO ONE PAGE
Grab your coffee, take some time, and know whether this event works and at what size.